Skip to content


Your cart is empty

Our Story


I’m Eszter, the founder of Bloomberri and mum to three girls (our youngest, Hayley, is pictured above). I was working in corporate PR in Melbourne when I first fell pregnant. As someone who loved staying fit - with plenty of time to do so back then - I struggled to find activewear that not only looked good but was also functional and supportive for pregnancy and breastfeeding.

My work friends suggested I start my own brand (to which I laughed having no experience in design or manufacturing at the time). It wasn't until we moved home to Adelaide with our second baby a few years later that I took the plunge to start Bloomberri. 

It has been a wild and wonderful ride and I’m grateful for all the mums and mums-to-be I have connected with on this journey. Creating stylish and functional pieces to help you feel confident and supported is so important to me and I'm proud of how the brand has evolved since launching.

Thank you for taking a look around and I hope you find something you love here. If you have any questions, you are always welcome to reach out to me at